![](https://freight.cargo.site/t/original/i/700ede536e3405400e9e677b0f8005bcf5794181c14d8097cd14bd2b4c3521f4/FortheLove_Project-Page.jpg)
CLIENT
PROJECT
FOOTLOCKER
PROJECT
FOR THE LOVE
Approached by Footlocker, I was asked to design the official campaign artwork and work with VTProDesign to project my designs on the basketball court and create a visual language that was interactive. This visual language allowed users to input things using their keyboard which would then be projected to the basketball court in real time. This was a 3Day Event streamed on Twitter and Twitch with 1Million + views on opening night. I was tasked with creating the artwork for each day and worked with an animator to bring my designs to life.
![](https://freight.cargo.site/t/original/i/542945a6092ca0de277e7296e16f9da820480764eaa9977019386053ebd1416f/4TL_Update.jpg)
![](https://freight.cargo.site/t/original/i/01501bbc96790cc3617de0c640996b2fe00934dfd9ddab56b4e8862e2934674f/1224x648.jpg)
![](https://freight.cargo.site/t/original/i/f4e036042272304cde6e9766ef261cfd40c58684d91feee17062544e17fbfc8c/Update_Day3Kobe.jpg)
![](https://freight.cargo.site/t/original/i/674dc20dd66225788d66f8f0097b5fe35e6ccda6de93bf2123de5d90a67d1f7a/Day-2_WNBA.jpg)
![](https://freight.cargo.site/t/original/i/f2f46a447143ce3f61304c70ce7626aaa334f992468a23731b9d4bcc3c944e3f/FINAL_Day-1.jpg)
![](https://freight.cargo.site/t/original/i/03cd185a6700608cd2ce84830505a839b78b77bf8ed05e6ea8290a68c37f7706/Bone-vs-Cash-TONIGHT-1x1.jpg)
![](https://freight.cargo.site/t/original/i/69fdb4ab97b0b1e16c4b3354d8626444a3cfd9b8e377fb9c240d5744ffeab36b/Chris-vs-Guy-TONIGHT-1x1.jpg)
![](https://freight.cargo.site/t/original/i/ab2c87d734333544e938ef4e7b74bb42c35049dcb3186878d809365b2c61c0d1/Liz---Stephanie-TONIGH-1x1.jpg)
![](https://freight.cargo.site/t/original/i/7219b13a7fd9746c514c3ece04a441893d93f8a815eea947caecbf2777d24828/Brittney4x5.jpg)
![](https://freight.cargo.site/t/original/i/8217998161a250a6887b44be6da81d6779940ef124c51049235b0944af1d9577/Fillay.jpg)
![](https://freight.cargo.site/t/original/i/9972a18f9c6bb2050a541d99c59d37df7ad50f5aa43a316ff80be5f3d23e6be6/Jah2.jpg)
![](https://freight.cargo.site/t/original/i/79327b75ce3ed81cd774ab3db9fd6eb3659524a639517ce1cf14511d528b42a4/D1_TS_SG_02_v01-65061.png)
![](https://freight.cargo.site/t/original/i/b836ef9ef47eb59be5649e3f00749d2cf913f464d0f770547e6dbce8576adb63/D3_TS_01_v01-00060.png)
![](https://freight.cargo.site/t/original/i/7401ff617ff4837b6668ef36f71ebb74dbf6d2f091c1e6d27bb0ae8b5181e0bf/FOOTLOCKER_1DXL3162.jpg)
![](https://freight.cargo.site/t/original/i/8ad0b2fc1933372c760bb8ae7b0271e91317b8e8da9b0793ffd96d3f1a4b3207/FOOTLOCKER_1DXL3774.jpg)
![](https://freight.cargo.site/t/original/i/ea6905d8ae34d6a45410db4d3de72f6c80485d372dee086152a1aba89d4e5f0b/FOOTLOCKER_1DXL4010.jpg)
![](https://freight.cargo.site/t/original/i/d31a9589147ced9e371b47007d7b30a8d4c28bb7edd7ce4eb2f460388983fac8/FOOTLOCKER_1DXL4878.jpg)
![](https://freight.cargo.site/t/original/i/eff17d3afa1180b7c83faa1b1d7629d78b320301eade2c09baeecccb5cf88df9/FOOTLOCKER_1DXL4944.jpg)
![](https://freight.cargo.site/t/original/i/4d81a55eb59e0d628f841cde05eaffb6dd474f5f2efa3ef640cbad8ba51b86e6/FOOTLOCKER_1DXL5132.jpg)
![](https://freight.cargo.site/t/original/i/4e45417d8106f821dec6c2a45c52e3e9117e3f33d2fab4adb756fc65a20ac2ea/FOOTLOCKER_1DXL5134.jpg)
![](https://freight.cargo.site/t/original/i/933c071f29a43dd425ab13b0f31574aaca09519944900e3046c4340f9144ffac/FOOTLOCKER_1DXL5338.jpg)
![](https://freight.cargo.site/t/original/i/6a58a222bc52e926a4610cd9bce31648cbb035bba51a9bfbe193678afb78b0a1/image3.png)
![](https://freight.cargo.site/t/original/i/4080b5cb29a6afd11615749895f2eba02b4b05f4fd5651e02798bed3d7281e24/FOOTLOCKER_1DXL3964.jpg)
![](https://freight.cargo.site/t/original/i/7ba67c16f17a03d54a69ee8dd82e7b68ffe44f4c60c0f7632360a47451dd0377/FOOTLOCKER_1DXL4993.jpg)
![](https://freight.cargo.site/t/original/i/3cf3cc9879978c59d8ea6cbc0d806e5111fe71ebc7bae1cebff5f8aa27e51c20/FOOTLOCKER_1DXL5364.jpg)
![](https://freight.cargo.site/t/original/i/426e8681672243bd707e94afcc349a965a2c1738ec2ca0616b39451e68343b9f/DP_COMP_01_v02-01.png)
BBDO NY | Agent
Temi Coker | Illustrator
VTProDesign | Production Design
Jett Gelber | Producer
Anthony Ciannamea | Creative Director
Mike Lee | Creative Producer
Charlie Wilson | Touch Designer Programming
Akiko Yamashita | Animation
ART Perez | Animation
Tavia Morra | Animation
Andreas Vaduva | Graphic Design
Hayk Khanijan | Production Management
Nico Yernazian | Production Management
Eric Davis | SoUND DESIGN
Temi Coker | Illustrator
VTProDesign | Production Design
Jett Gelber | Producer
Anthony Ciannamea | Creative Director
Mike Lee | Creative Producer
Charlie Wilson | Touch Designer Programming
Akiko Yamashita | Animation
ART Perez | Animation
Tavia Morra | Animation
Andreas Vaduva | Graphic Design
Hayk Khanijan | Production Management
Nico Yernazian | Production Management
Eric Davis | SoUND DESIGN